Dita Sari Suwandi
Faktor-Faktor Yang Mendorong Peningkatan Loyalitas Merek Kosmetik Lokal: Studi Pada Gen Z Di Indonesia = Factors Increasing Loyalty of Local Cosmetic Brands: Studies On Gen Z In Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Laras Permata
Perencanaan program ajang khusus perusahaan jasa event organizer PT Tiga Warna Citra untuk memperkuat brand loyalty = Special event program planning of event organizer company PT Tiga Warna Citra to strengthen brand loyalty
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tugas Akhir
Razmayani Zain
Pengaruh product quality dan service quality terhadap tingkat brand awareness nasabah : Studi kasus Permata Bank Syariah = The correlation of product quality and service quality to brand awareness level : case study of Permata Bank Syariah
Program Pascasarjana Universitas Indonesia, 2007
 UI - Tesis Membership
Sri Nur Ashifa
Perencanaan Program Marketing Public Relations dalam Meningkatkan Brand Awareness The Fortune = Marketing Public Relations Program Planning to Increase The Fortune's Brand Awareness
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Tugas Akhir
Andara Kusumaningrum
Membangun Brand Loyalty melalui Brand Experience, Brand Love, dan Perceived Quality dengan Brand Trust sebagai Moderator Pada Pengguna Smartphone Indonesia = Building Brand Loyalty through Brand Experience, Brand Love, and Perceived Quality with Brand Trust as Moderator on Smartphone Users in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership