Viranti Mustika Sari
Pengaruh electronic word of mouth (eWOM) di social media twitter terhadap minat beli konsumen : studi pada Restoran Holycowsteak = The influence of electronic word of mouth in social media twitter toward purchase intention : study on Holycowsteak Restaurant
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi (Open)
Rizka Rianda Devira
Pengaruh penggunaan media sosial Instagram dan elektronik dari mulut ke mulut pada keterlibatan keputusan pembelian dalam mode e-commerce di Indonesia = The influence of the use of social media Instagram and word of mouth on the involvement of purchasing decisions in e-commerce mode in Indonesia
2019
 UI - Skripsi (Membership)
Abrar Khairi Ikhirma
Strategi komunikasi pemasaran digital Go-Tix oleh PT. Aplikasi Karya Anak Bangsa Yuk Intip GO-TIX periode Januari - Juni 2017 = Digital marketing communication strategy of GO-TIX by PT. Aplikasi Karya Anak Bangsa Yuk Intip periode of January to June 2017
2017
 UI - Tugas Akhir
Muhammad Fauzi
Pengaruh motivasi pengguna media sosial terhadap word of mouth intention dalam fashion online shopping = Effects of social media user s motivation toward word of mouth intention of fashion online shopping
2015
 UI - Skripsi (Membership)
Anindita Nurizki
Pengaruh electronic word of mouth (eWOM) di media sosial terhadap purchase intention: studi pada layanan YesBoss Indonesia = The influence of electronic word of mouth (eWOM) in social media toward purchase intention: study on YesBoss Indonesia service
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi (Membership)