Ricky Pratama Putra
Analisis pengaruh citra merek terhadap loyalitas konsumen melalui kepuasan konsumen (studi pada konsumen smartphone Samsung Galaxy) = The influence of brand image towards consumer loyalty through consumer satisfaction on smartphone Samsung Galaxy consumers in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Rizki Anindya
Pengaruh boikot konsumen yang termotivasi religious animosity pada brand image, loyalty, dan product judgment: studi kasus: the Coca-Cola Company di Indonesia = The influence of religious motivated consumer boycotts on brand image loyalty and product judgment: case study the Coca-Cola Company in Indonesia di Indonesia = The influence of religious motivated consumer boycotts on brand image loyalty and product judgment: case study the Coca-Cola Company in Indonesia
2016
 UI - Skripsi (Membership)
Emir Ismail Basya
Analisa proses pembentukan loyalitas konsumen produk lifestyle dengan pendekatan emotional branding = Analytical process of building in consumer mind for lifestyle product with emotional branding approach
Program Pascasarjana Universitas Indonesia, 2009
 UI - Tesis (Open)
Eska Perdini Suhendi
Analisis Hubungan Brand Image Rumah Sehat untuk Jakarta Terhadap Loyalitas Pasien Melalui Kepuasan Pasien Rawat Jalan di RSUD Kembangan = Analysis of The Brand Image Relationship Between Rumah Sehat for Jakarta and Patient Loyalty Through Outpatient Satisfaction at Kembangan Hospital
Fakultas Kesehatan Masyarakat Universitas Indonesia, 2023
 UI - Tesis Membership
Sirot Fadhlurahman
Pengaruh customers' authenticity perception terhadap brand loyalty melalui brand image pada Kopi Arabika Toraja = The effect of customers' authenticity perception towards brand loyalty through brand image of Kopi Arabika Toraja
Fakultas Ilmu Administrasi Universitas Indonesia, 2018
 UI - Skripsi (Membership)