Sufya Nabila
Pengaruh Green Brand Innovativeness, Value Perception, Dan Self Brand Connection Terhadap Brand Loyalty Dengan Peran Moderasi Green Knowledge = The Influence Of Green Brand Innovativeness, Value Perception, And Self-Brand Connection On Brand Loyalty With The Moderation Role Of Green Knowledge
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi Membership
Hana Herwika Maulidia
Analisis pengaruh brand personality, brand experience, brand trust, brand love dan nostalgia terhadap consumer brand loyalty: studi kasus: minyak kayu putih Cap Lang dan Blue Band = Analyzing the impact of brand personality brand experience brand trust brand love and nostalgia on consumer brand loyalty: case study: minyak kayu putih Cap Lang and Blue Band
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Karima Dhiya Dharanathi
Analisis pengaruh ideal self-congruence dan emotional brand attachment terhadap perilaku konsumen: compulsive buying, brand loyalty, dan external trash-talking: studi pada produk-produk fashion = The impact of ideal self-congruence and emotional brand attachment toward consumer's behavior: compulsive buying, brand loyalty, and external trash-talking: study on fashion products
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Kinanti Alvani
Peran brand trust pada hubungan antara brand experience dengan brand loyalty pada konsumen lanjut usia = The role of brand trust in the relationship between brand experience and brand loyalty in older adult consumer
Fakultas Psikologi Universitas Indonesia, 2017
 UI - Tesis Membership
Anita Ratnayanti
Eksplorasi cluster khalayak berdasarkan faktor psikografis dan hubunganya dengan brand loyalty pada majalah anak (kasus Majalah Bobo) = People cluster exploration based on psychographic factor and its relations with brand loyalty in children magazine (case: Bobo Magazine)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2006
 UI - Tesis Membership