Motya Anjani
Pengaruh experiential marketing terhadap repurchase intention melalui customer satisfaction sebagai variabel perantara: studi pada Restoran Nusa Gastronomy = The effect of experiential marketing towards repurchase intention through customer satisfaction: study on Nusa Gastronomy Restaurant
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Ayu Tristin Pujiastuti
Pengaruh experiential marketing terhadap pembentukan electronic word of mouth pada Santhai Modern Thai Canteen Restaurant Kota Kasablanka = The influence of experiential marketing on the formation of electronic word of mouth on Santhai Modern Thai Canteen Restaurant Kota Kasablanka
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Nadira Salsabila Zulhambri
Pengaruh Self-Construal Terhadap Intensi Pembelian dan Brand Attitude Terhadap Cause-Related Marketing: Peran Mediasi dari Empati = The Effect of Self-Construal on Consumer's Purchase Intention and Brand Attitude Towards Cause-Related Marketing: The Mediating Role of Empathy
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja
Kuntodi Ambartomo
Pengaruh brand image terhadap repurchase intention pada Lazada Indonesia = The effect of brand image towards repurchase intention on Lazada Indonesia
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Devina Noreen
Pengaruh brand equity terhadap customer satisfaction dan terhadap repurchase intention produk charm: studi pada generasi millennial di Jakarta dan Depok = The effect of brand equity towards customer satisfaction and towards repurchase intention of charm product: case study on millennials in Jakarta and Depok
2017
 UI - Skripsi (Membership)