Lulu Qolbi
Faktor-faktor yang memengaruhi sikap konsumen wanita muslim terhadap intensi pembelian produk kosmetik halal : studi kasus kosmetik halal Wardah menggunakan celebrity endorser berhijab (Dewi Sandra) dan tidak berhijab (Raline Shah) = Factors affecting attitude of muslim women consumer toward intention to buy halal cosmetic products : case study of Wardah Halal Cosmetics using celebrity endorser with hijab (Dewi Sandra) and without hijab (Raline Shah)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Lendy Aulina
Analisis pengaruh green brand positioning, green brand knowledge, dan attitude toward green brand terhadap green product purchase intention = Analysis of the influence of green brand positioning green brand knowledge and attitude toward green brand to green product purchase intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Ilma Savira Putri
Perbandingan pengaruh pengetahuan dan religiusitas dengan mediasi sikap terhadap intensi pembelian kembali kosmetik halal, personal care halal dan makanan halal = A comparative study on the influence of knowledge and religiousity with mediation of attitude against intention of repurchasing in three industries halal cosmetics halal, personal care and halal food
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi Membership
Angeline Lucille Maurilla
Pengaruh halal brand personality terhadap repurchase intention pada merek kosmetik Wardah = The influence of halal brand personality towards repurchase intention on Wardah brand cosmetics
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Sarrah Fitrianni Fathurochman
Pengaruh Religiusitas dan Kesadaran Halal terhadap Intensi Membeli Makanan Halal = The Effect of Religiosity and Halal Awareness on The Intention of Buying Halal Food
Sekolah Kajian Stratejig dan Global Universitas Indonesia, 2020
 UI - Tesis Membership