Ricky Pratama Putra
Analisis pengaruh citra merek terhadap loyalitas konsumen melalui kepuasan konsumen (studi pada konsumen smartphone Samsung Galaxy) = The influence of brand image towards consumer loyalty through consumer satisfaction on smartphone Samsung Galaxy consumers in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi Membership
Angga Rialdo Juan
Pengaruh brand image terhadap customer satisfaction dan loyalty intention pada pengguna Smartphone Xiaomi di Jakarta = The Effect of brand image on customer satisfaction and loyalty intention on Xiaomi Smartphone users in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Novita Sari
Pengaruh experiential marketing terhadap minat berkunjung kembali dengan kepuasan konsumen sebagai variabel perantara: studi pada le Petit Chef Jakarta = The effect of experiential marketing towards revisit intention with customer satisfaction as an intervening variable: study on le Petit Chef Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership
Muhammad Reyhan Frediyanto
Pengaruh self-congruence terhadap compulsive buying melalui brand attachment sebagai variabel mediasi: studi pada konsumen Uniqlo di Jabodetabek = The effects of self-congruence on compulsive buying through brand attachment as a mediation variable: study on Uniqlo consumers in Jabodetabek
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership
Annisa Nur Fadhilah
Pengaruh Customer Engagement Terhadap Co-Creation, Customer Trust, Customer Retention Melalui Self-Congruence (Studi Pada Pengikut TikTok Somethinc) = The Effect of Customer Engagement on Co-Creation, Customer Trust, Customer Retention Through Self-Congruence (Study on TikTok Somethinc Followers)
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership