The principles of Islamic marketing

Cases in strategic marketing management : business strategies in Muslim countries

Segmentasi generasi millennial dalam pembelian mobil berdasarkan bauran pemasaran (7P), personality lifestyle = Market segmentation of millennial in buying car : marketing mix, lifestyle, and personality

Analisis penerapan integrated marketing communication pada produk berbasis teknologi dalam membangun keputusan pembelian : studi kasus pemasaran produk elektronik Panasonic = Analysis on application of integrated marketing communication on the product-based technology in building purchase decision : case study on electronic product marketing of Panasonic

Analisis strategi komunikasi pemasaran terhadap brand equfgv kartu kredit = Marketing communication strategy analysis in term of credit card brand equity