Pengaruh brand personality terhadap minat beli: pada produk fragrance Victoria's Secret = The impact of brand personality towards purchase intention: study on Victoria's Secret fragrance products

Analisis pengaruh store image, store brand price image dan store brand perceived risk sebagai variabel mediasi terhadap store brand purchase intention pada produk store brand ritel watsons = Analysis of the influence store image store brand price image and store brand perceived risk as mediating variable on purchase intention of store brand product watsons

Pengaruh halal brand personality terhadap repurchase intention pada merek kosmetik Wardah = The influence of halal brand personality towards repurchase intention on Wardah brand cosmetics

Analisis Sentimen Terhadap Strategi Eco-Branding Tentang Kampanye Tanggung Jawab Sosial Perusahaan = Sentiment Analysis Of Eco-Branding Strategy On Corporate Social Responsibility Campaign

Pengaruh aktivitas pemasaran media sosial terhadap consumer based brand equity. Studi kasus: Go-jek = Effect of social media marketing activities through consumer based brand equity. Case study: Go-jek