Perilaku Konsumen pada Modest Fashion Brand di Indonesia: Peran Mediasi dari Kredibilitas dan Religiusitas Social Media Influencer dan Peran Moderasi dari Hedonic Value terhadap Brand Attitude dan Purchase Intention = Consumer Behavior of Modest Fashion Brand in Indonesia: The Mediating Role of Social Media Influencer’s Credibility and Religiosity and The Moderating Role of Hedonic Value on Brand Attitude and Purchase Intention

Analisis Pengaruh Komitmen Afektif (Tinggi vs Rendah) Dalam Situasi Pembelian Produk Fashion Terhadap Pilihan Saluran Konsumen (Online vs Offline) Yang Dimediasi Oleh Perceived Hedonic Benefit Dari Pembelian Pada Pekerja Produktif Di Jabodetabek = The Impact's Analysis of Affective Commitment (High vs Low) in Fashion Product Purchase Situation to Consumer's Channel Choice (Online vs Offline) That Mediated By Perceived Hedonic Benefit from the Purchase on Productive Workers in Jabodetabek

Pengujian pengaruh variasi harga dan pilihan antar waktu terhadap terjadinya zero price effect dalam berbelanja = Testing the influence of prices and intertemporal choice toward zero price effect in shopping behavior

Analisis faktor-faktor yang mempengaruhi kepuasan (satisfaction) dan loyalitas (loyalty) pada online shopping : studi kasus wilayah Jabodetabek = The analysis of factors that influence satisfaction and loyalty of online shopping : case study Jabodetabek area

Analisis dampak persepsi similaritas dengan konsumen lain terhadap kepuasan dan loyalitas pada mal (studi kasus: mal kelas atas dan menengah atas di DKI Jakarta) = Analysis of the effect of perceived similarity to other customer on shopping mall satisfaction and loyalty (case study: upper class and upper-middle class shopping mall in DKI Jakarta)