Perilaku Konsumen pada Modest Fashion Brand di Indonesia: Peran Mediasi dari Kredibilitas dan Religiusitas Social Media Influencer dan Peran Moderasi dari Hedonic Value terhadap Brand Attitude dan Purchase Intention = Consumer Behavior of Modest Fashion Brand in Indonesia: The Mediating Role of Social Media Influencer’s Credibility and Religiosity and The Moderating Role of Hedonic Value on Brand Attitude and Purchase Intention

Analisis Pengaruh Shopping Motivation dan Perceived Risk terhadap Intention to Fashion Renting pada Konsumen Indonesia = The Impact of Shopping Motivation and Perceived Risk on Intention to Fashion Renting in Indonesian Consumers

Pengaruh Faktor Stimulus Terhadap Omni-channel Shopping Intention: Peran Mediasi Perceived Enjoyment Dan Attitude Consistency (Studi Pada Uniqlo Indonesia) = The Influence of Stimulus Factors on Omni-channel Shopping Intentions: The Mediating Role of Perceived Enjoyment and Attitude Consistency (Study at Uniqlo Indonesia)

Analisis Pengaruh Komitmen Afektif (Tinggi vs Rendah) Dalam Situasi Pembelian Produk Fashion Terhadap Pilihan Saluran Konsumen (Online vs Offline) Yang Dimediasi Oleh Perceived Hedonic Benefit Dari Pembelian Pada Pekerja Produktif Di Jabodetabek = The Impact's Analysis of Affective Commitment (High vs Low) in Fashion Product Purchase Situation to Consumer's Channel Choice (Online vs Offline) That Mediated By Perceived Hedonic Benefit from the Purchase on Productive Workers in Jabodetabek

The Implication of Temporary "Pop-up" Retail on Consumer Reaction through the Mediating Roles of Scarcity, Hedonic Shopping Value, and Perceived Uniqueness = Implikasi Temporary "Pop-up" Retail terhadap Reaksi Konsumen melalui Peran Mediasi Scarcity, Hedonic Shopping Value, dan Perceived Uniqueness