Anggini Dinaseviani
Pengaruh benefit terhadap community participation di online brand community dalam hubungan brand trust dan brand commitment = The role of benefit towards community participation at online brand community in the relationship of brand trust and brand commitment
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis (Membership)
Bilal Abdallah Sugiri
Pengaruh Differentiated Customer Service, Brand Trust, Brand Commitment, dan Brand Salience terhadap Brand Advocacy (Studi Pada Pengguna Digital Banking Jenius di Jabodetabek) = The Effects of Differentiated Customer Service, Brand Trust, Brand Commitment, and Brand Salience towards Brand Advocacy (Case Study of Jenius Digital Banking's Consumers in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Aisyah
Analisis pengaruh halal brand personality dan brand experience terhadap brand prestige, brand trust, customer satisfaction, dan brand loyalty pada merek halal. Studi kasus: Produk perawatan pria kahf = Analysis of halal brand personality and brand experience on brand prestige, brand trust, customer satisfaction, and brand loyalty on halal brand. Study case: Men personal care brand kahf.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Alfian Dally Irawan
Pengaruh Aktivitas Social Media Marketing Terhadap Brand Trust, Brand Equity, dan Brand Loyalty Pada Platform Social Media Instagram = The Effect of Social Media Marketing Activities on Brand Trust, Brand Loyalty, and Brand Equity on the Social Media Instagram
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Alifiya Arkana Paramita
Pengaruh Kredibilitas Merek Pada Adopsi Perluasan Merek: Kasus Gojek dan Gopay = The Effects of Brand Credibility on Brand Extension Adoption: A Case of Gojek and Gopay
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Makalah dan Kertas Kerja