Vanya Amalia Putri
Mistifikasi Eksploitasi Anak sebagai Model Endorse di Instagram = Mystification of Child Exploitation as Endorse Model on Instagram.
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Tesis (Membership)
Jacinta Dianti
Membandingkan Selebritas Tradisional dan Influencer Dalam Interaksi Parasosial, Autentisitas Personal, Persepsi Interaktivitas, dan Niat Beli = Comparing Traditional Celebrity and Influencer in Parasocial Interaction, Personal Authenticity, Perceived Interactivity, and Purchase Intention
Fakultas Psikologi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Dyah Ayu Nabilla Ariswanto
Pengaruh Endorser Credibility Terhadap Customer Relationship Commitment dan Brand Equity pada E-Commerce di Indonesia = The Effect of Endorser Credibility to Customer Relationship Commitment and Brand Equity on E-commerce in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis (Membership)
M. Ali Akbar Sabturil S.
Pengaruh Kredibilitas Endorser terhadap Kredibilitas Merek dan Intensi Pembelian: Studi Kasus Platform E-Commerce = The Effect of Endorser Credibility on Brand Credibility and Purchase Intention: The Case of E-Commerce Platform
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Salsabila Aliya Putri Subiyandono
Endorsement Selebriti di Merek Fashion Mewah: Analisis Endorsement Jennie Kim BLACKPINK dengan Chanel Menggunakan Model Resonansi Merek = Celebrity Endorsement in Luxury Fashion Brands: Analysing BlackPink's Jennie Kim's endorsement with Chanel Through The Brand Resonance Model
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja