Pemaknaan Khalayak terhadap Upaya Peremajaan Merek untuk Membangun Kembali Citra Merek melalui Komunikasi Pemasaran Terpadu: Studi Resepsi Kampanye #FearlessBeauty Sariayu Martha Tilaar = Audience Reception on Brand Rejuvenation Efforts to Rebuild Brand Image through Integrated Marketing Communications: Reception Studies on #FearlessBeauty Campaign by Sariayu Martha Tilaar

Pemaknaan khalayak media sosial terhadap pesan disinformasi = Social media audience reception towards disinformation message

Transportasi Naratif Dalam Digital Storytelling Kampanye Komunikasi Publik Terhadap Generasi Milenial (Studi Evaluasi Terhadap Film "Makro" Produksi Kementerian Keuangan Republik Indonesia 2018) = Narrative transportation in public communication campaign digital storytelling towards millenial generations (Evaluation Studies Towards "Makro" Film Production of Ministry of Finance of The Republic of Indonesia 2018)

Penggunaan storytelling dalam proses terjadinya word of mouth pada kampanye produk Indomie versi ?Cerita Indomie? = The Usage of storytelling in the process of occurrence of word of mouth in Indomie product campaign version ?Indomie Story?

Analisis Pengaruh Storytelling dalam Kampanye Digital Nike "Own the Floor" terhadap Minat Beli Produk Nike pada Modern Dancers di Jakarta = Analysis of the Impact of Storytelling in Nike's "Own the Floor" Digital Campaign on the Purchase Intention of Nike Products for Modern Dancers in Jakarta