Analisis faktor-faktor intensi pembelian oleh perempuan muda terhadap produk natural skincare = Factors influencing young female consumers intention to purchase natural skincare products

Pengaruh sikap pada iklan televisi terhadap keputusan pembelian : studi eksperimen pada iklan televisi di Indonesia yang menggunakan layanan periklanan brand power = The effect of attitude toward television advertisement on purchase decision : experimental studies of television advertisement in Indonesia that using brand power as ad service

Pengaruh Innovation Resistance terhadap Eco-Friendly Cosmetic Purchase Intention Brand The Body Shop dengan Environmental Concern dan Health Concern sebagai Variabel Moderasi pada Pembeli Kosmetik di Jabodetabek = The Effect of Innovation Resistance on Eco-friendly Cosmetic Purchase Intention Brand The Body Shop through Environmental Concern and Health Concern as Moderating Variable on Cosmetic Buyer in Jabodetabek

Peran Mediasi Review Helpfulness, Customers Trust, Dan Brand Attitude Terhadap EWOM Dan Purchase Intention Dalam Pengalaman Berbelanja Kosmetik Di Sociolla = The Mediation Role Of Review Helpfulness, Customers Trust, And Brand Attitude Towards EWOM And Purchase Intention in The Cosmetic Shopping Experience At Sociolla

Pengaruh Eco-label, Eco-brand, dan Environmental Advertisement Terhadap Consumer Purchase Behavior Pada Konsumen Produk Skin Care Oasea di Jabodetabek = The Influence of Eco-labels, Eco-brands, and Environmental Advertisements on Consumer Purchase Behavior among Consumers of Oasea Skin Care Products in Jabodetabek