Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business

Pengaruh Electronic Word of Mouth Terhadap Brand Image = The Effect of Electronic Word of Mouth on Brand Image

Pengaruh Brand Love terhadap Word of Mouth ( Studi pada McDonald's) = The Influence of Brand Love on Word of Mouth (Studies on McDonald's)

Dampak Brand Engagement in Self-Concept terhadap Brand Loyalty dan Positive Word-of-Mouth: Studi pada Brand LVMH = The Impact of Brand Engagement in Self-Concept on Brand Loyalty and Positive Word-of-Mouth: A Study on LVMH

Pengaruh Brand Love terhadap Positive Word of Mouth, Loyalty, Association, dan Perceived Quality = EFFECTS OF BRAND LOVE ON POSITIVE WORD OF MOUTH, LOYALTY, ASSOCIATION, AND PERCEIVED QUALITY