Desiany Rahmina
Pengaruh emoji pada pelayanan konsumen terhadap intensi membeli dengan afek positif sebagai mediator = The impact of emoji on customer service setting towards purchase intention with positive affect as mediator.
Fakultas Psikologi Universitas Indonesia, 2021
 UI - Skripsi Membership
Habibah Faradiba Zaini
Pengaruh Brand Community Identification dan Reward terhadap Brand Loyalty dengan Consumer Brand Engagement sebagai Variabel Mediasi pada Pelanggan Buttonscarves di Jakarta = The Influence of Brand Community Identification and Rewards on Brand Loyalty with Consumer Brand Engagement as Mediating Variables for Buttonscarves Customers in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Fransiskus Ryan Satya Dewangga
Pengaruh Digital Influencer dan Brand Engagement in Self Concept terhadap Intention to Purchase Konsumen = The Role of Digital Influencer and Brand Engagement in Self Concept on Consumer Intention to Purchase
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Sibarani, Mentari
Analisis pengaruh store image, store brand price image dan store brand perceived risk sebagai variabel mediasi terhadap store brand purchase intention pada produk store brand ritel watsons = Analysis of the influence store image store brand price image and store brand perceived risk as mediating variable on purchase intention of store brand product watsons
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
Raisha Putri Aprilia
Pengaruh brand attachment terhadap perilaku positif dan negatif konsumen dengan attachment styles sebagai efek moderasi pada transportasi online di wilayah Jabodetabek = The Effect of brand attachment on consumer positive and negative behavior with attachment styles as a moderating effect on online transportation in Jabodetabek Region
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership