Rashasti Ayudisty
Persn keterlibatan E-WOM dalam memediasi hubungan antara environmentap collective efficacy dan intensi membeli produk ramah lingkungan pada konsumen dewasa muda = The role of e-WOM involvement in mediating the relationship between environmental collective efficacy and green purchase intention on young adult consumers
Fakultas Psikologi Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Priscilla El Pentanina
Pengaruh Iklan Islami dan E-Wom terhadap Intensi Pembelian Daring Produk Kosmetik Halal pada Konsumen Perempuan Dewasa Muda Muslim = Effects of Islamic Advertising and E-Wom (Electronic Word of Mouth) on Consumer Intentions in Buying Halal Cosmetics online
Fakultas Psikologi Universitas Indonesia, 2023
 UI - Skripsi (Membership)
Kenia Ritka Ayutimur
Pengaruh Electronic Word-Of-Mouth (E-WOM) positif terhadap intensi membeli pada pengguna Transjakarta TM = The effect of positive Electronic Word-Of-Mouth (E-WOM) towards purchase intention on Transjakarta TM user
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Xena Maharani
Analisis Pengaruh Strategi Brand Extension terhadap (Re)purchase Intention dan e-WOM Intention Konsumen (Studi Kasus: Bank BCA Digital) = Analysis of The Effect of Brand Extension Strategy on Consumer (Re)purchase Intention and e-WOM Intention (Case Study: Bank BCA Digital)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)
Riri Carissa
Pengaruh perceived web reputation, perceived web quality, dan e-wom, terhadap trust, attitude, dan repurchase intention pada online marketplece di Indonesia = The effect of perceived web reputation, perceived web quality, and e-wom, toward trust, attitude, and repurchase intention in online marketplace
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tesis (Membership)