Gagah Budi Prakasa
Pengaruh Corporate Social Responsibility terhadap Brand Equity pada Bank BUMN di Indonesia: Peran Mediasi Trust dan Corporate Image = The Impact of Corporate Social Responsibility on Brand Equity in State-Owned Banks in Indonesia: The Mediation Role of Trust and Corporate Image
Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Putri Diah Lestari
Islamic Brand Equity: Pengaruh Perceived Quality, Corporate Brand Image dan Brand Personality terhadap Brand Loyalty melalui Mediasi Brand Attitude (Analisis komunikasi pemasaran merek kosmetik Wardah) = Islamic Brand Equity: The Effect of Perceived Quality Corporate Brand Image and Brand Personality to Brand Loyalty through Brand Attitude Mediation (Marketing Communication Analysis of Wardah Cosmetic)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Tesis Membership
Astrid Vega Septyanti
Analisis pengaruh country-of-origin image terhadap brand equity pada industri laptop di Indonesia = Analysis of the effect of country of origin image towards brand equity in Indonesia laptop industry
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Raissa Larasati
Analisis Pengaruh Instagram Social Media Marketing Activities terhadap Brand Equity Bank Syariah (Studi Kasus Bank Syariah Indonesia) = Analysis the Effect of Instagram Social Media Marketing Activities on Brand Equity of Islamic Banks (Case Study of Bank Syariah Indonesia)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Restu Ayu Larasati
Pengaruh corporate social responsibility, corporate reputation dan brand equity terhadap brand performance : studi pada Telkomsel = The effect of corporate social responsibility, corporate reputation and brand equity on brand performance : study in Telkomsel
Fakultas Ilmu Administrasi Universitas Indonesia, 2018
 UI - Tesis Membership