Mohamad Yusuf
Analisis pengaruh brand community terhadap brand loyalty pada brand pages di media sosial = Analysis of the effect of brand community towards brand loyalty on a brand pages in social media
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
M. Amar Ma`ruf
Analisa brand equity kartu seluler Indosat (Matrix, Mentari, IM3) menggunakan brand equity ten
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
 UI - Tesis Membership
Sutan Banuara
Penilaian Merek: Metode Penilaian Terintegrasi untuk Peringkat Merek Kota = Brand Valuation: The Integrated Valuation Method for City Brand Ranking
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Disertasi Membership
Aranda Yogi Nugroho
Pengaruh Digital Environmental, Social, and Governance (Desg) Dimediasi Customer Attitudes Terhadap Brand Equity pada PT Unilever Indonesia = The Effect of Digital Environment, Social, and Governance (DESG) through Customer Attitudes towards Brand Equity at PT Unilever Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Nicolino, Patricia F.
The complete ideal's guides: brand management
Kencana Prenada Media , 2007
 Buku Teks