Pengaruh event involvement pada online event terhadap brand loyalty dengan event emotions, event attitude, dan brand attitude sebagai variabel mediasi = Effect of event involvement in online event towards brand loyalty with event emotions, event attitude and brand attitude as mediating variable

Pengaruh perceived service quality of endorsed brand parent brand reputation dan attitude toward endorsed brand terhadap endorsed brand loyalty = The effect of perceived service quality of endorsed brand parent brand reputation and attitude toward endorsed brand on endorsed brand loyalty

Membangun Brand Loyalty melalui Brand Experience, Brand Love, dan Perceived Quality dengan Brand Trust sebagai Moderator Pada Pengguna Smartphone Indonesia = Building Brand Loyalty through Brand Experience, Brand Love, and Perceived Quality with Brand Trust as Moderator on Smartphone Users in Indonesia

Pengaruh customer-based brand authenticity terhadap brand trust dalam Menciptakan brand affect dan brand loyalty (Studi pada konsumen brand HMNS di Jabodetabek) = The Influence of customer-based brand authenticity on brand trust in creating brand affect and brand loyalty (A study on consumer of HMNS brand in Jabodetabek)

Pengaruh komunitas merek online terhadap keterlibatan pelanggan, serta pengaruh keterlibatan pelanggan dan loyalitas komunitas terhadap loyalitas merek pada komunitas MI Fans Indonesia = The influence of online brand community on customer engagement, as well as the influence of customer engagement and community loyalty on brand loyalty in MI Fans Indonesia community