Mayzsa Bianda Kori
Peran sosial media dalam personal branding proses = Role of social media in personal branding process
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Makalah dan Kertas Kerja
Nadia Izzati
Pengaruh Emotional Branding terhadap Brand Loyalty (Studi pada Marketing Campaign Dove di Media Sosial Youtube) = The Impact of Emotional Branding on Brand Loyalty (Study on Dove Marketing Campaign on Social Media Youtube)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Diana Kusuma Wardhani
Eksplorasi Eight Laws of Personal branding Dalam Konten Media Sosial: Studi Kasus Pada Tiktok Ayman Alatas. = Exploration the Eight Laws of Personal Branding in Social Media Content: A Case Study on Tiktok Ayman Alatas.
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Tesis (Membership)
Abdurahman Isfiuno
Personal branding figur LGBT di media sosial (studi posting Dena Rachman di Instagram) = Personal branding of LGBT figure in social media posting study of Dena Rachman in Instagram
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Makalah dan Kertas Kerja
Vashty Ghassany Shabrina
Pembentukan Personal Branding Melalui Sosial Media (Studi pada Selebgram Androgini di Instagram) = Form of Personal Branding Through Social Media (Studi on Adrogyny Celebgram in Instagram)
2019
 UI - Tesis (Membership)