Kezia Lumongga Habasaron
Analisis Pengaruh Social Media Use terhadap Intention to Apply pada Perusahaan FMCG bagi Generasi Z di DKI Jakarta dengan Variabel Mediasi Employer Brand Attractiveness dan Organizational Reputation = Analysis of the Influence of Social Media Use on Intention to Apply for FMCG Companies among Generation Z in DKI Jakarta with Mediating Variables of Employer Brand Attractiveness and Organizational Reputation
Fakultas Ekonomi Dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Tasya Aryani Pramesya
Pengaruh Social Media Information Sharing Terhadap Green Purchase Intention Melalui Perceived Green Value dan Subjective Norms Sebagai Variabel Mediasi Pada Generasi Z di Wilayah DKI Jakarta = The Influence of Social Media Information Sharing on Green Purchase Intention Through Perceived Green Value and Subjective Norms as Mediating Variables in Generation Z in DKI Jakarta Region
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership
Keisha Kresno Mukti
Pengaruh Social Media Marketing Activities Terhadap Consumer Behavior Intention Melalui Mediasi Perceived Value, Trust, dan Brand Image pada Followers Instagram Netflix Indonesia = The Influence of Social Media Marketing Activities on Consumer Behavior Intention Through the Mediation of Perceived Value, Trust, and Brand Image on Netflix Indonesia Instagram Followers
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Widya Triasih Laraswaty
Pengaruh firm-created dan user-generated social media communication terhadap brand awareness / association, brand loyalty dan perceived quality: Studi pada media sosial youtube wardah di DKI Jakarta = The Effect of firm-created and user-generated social media communication on brand awareness / association, brand loyalty and perceived quality: A Study on social media youtube Wardah in DKI Jakarta
Fakultas Ilmu Adminstrasi Universitas Indonesia , 2021
 UI - Skripsi Membership
Niswatul Khimayah
Pengaruh media sosial Twitter sebagai information subsidies tool terhadap reputasi organisasi pendidikan: studi kuantitatif akun Twitter resmi Universitas Indonesia = The influence of social media as information subsidies tool towards reputation of educational organization: quantitative studies on official Twitter account University of Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi Membership