Sarah Kennysha Wiyantoro
Pengaruh event-sponsor fit terhadap sponsor purchase intention dalam acara olahraga berdasarkan perspektif nonkonsumen dari penonton BRI Liga 1 Indonesia 2021-2022 = The effect of event-sponsor fit on sponsor purchase intention in sports event based on the perspective of non-consumers from the spectators of BRI Liga 1 Indonesia 2021-2022
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Yoan Odelia
Analisis pengaruh perceived supervisor support, perceived organizational support, dan learning opportunities terhadap work engagement karyawan generasi milenial perbankan BUMN = The impact of perceived supervisor support, perceived organizational support, and learning opportunities on millennials work engagement in state-owned bank
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi Membership
Raynaldi Kosasih
Peran dari sponsor olahraga hubungan antara loyalitas tim kesadaran merek sikap konsumen dan niat beli: studi kasus dari suporter 10 tim yang paling didukung di dunia di Indonesia = The role of sports sponsorship the relationship between team loyalty brand awareness consumer attitude and purchase intention: case study of the top 10 most supported football clubs in the world in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
Educational psychology
by Arthur I. Gates [and others]
Macmillan, 1962
 Buku Teks
Matheus Feriko Wibowo
Pengaruh sports sponsorship terhadap attitude towards sponsor dan purchase intention : Studi kasus Garuda Indonesia = Sports sponsorship effect on attitude towards sponsor and purchase intention : A case study of Garuda Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership