Kalyana
Hubungan personal attribution terhadap brand image pada media sosial instagram studi pada khalayak instagram brand 20 fit = Relationship between personal attribution to brand image on social media instagram study on brand 20 fit instagram audience
2017
 UI - Skripsi Membership
Lucky Herpionita
Faktor-faktor yang mendorong konsumen di restoran untuk menyampaikan electronic word of mouth studi kasus: union, loewy, dan skye = The factors that drive consumer to spread electronic word of mouth (eWOM), case study: union loewy and skye
2017
 UI - Skripsi Membership
Risqi Chandra Wijaya
Pengaruh EWOM melalui Aplikasi TikTok terhadap Purchase Intention Produk Fast Fashion pada Generasi Z di Indonesia (Studi Kasus: Erigo) = The Influence of EWOM through TikTok Application on Purchase Intention of Fast Fashion Products for Generation Z in Indonesia (Case Study: Erigo)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Nadia
Analisis pengaruh interaksi media sosial terhadap emotions, brand relationship quality dan word of mouth pada pengunjung Festival musik Java jazz 2017 = The effect of social media interaction towards emotional attachment, brand relationship quality and word of mouth: case study Java jazz festival 2017
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Katari Fitriani
Examining the correlation between the number of follower and Liwith Brand Trust in Indonesia and Netherlands = Menyelidiki korelasi antara jumlah Followers dan likes terhadap Brand Trust di Indonesia dan Belanda
Fakultas Psikologi Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja