Pengaruh Kepribadian Konsumen, Kepribadian Merek, dan Kepribadian Perusahaan Terhadap Preferensi Merek: Studi Kasus Produk Parfum Bersertifikat Halal = Influence of Consumer Personality, Brand Personality, and Corporate Personality On Brand Preference: Case Study of Halal Certified Perfume Products

Analisis Pengaruh Halal Brand Personality dan Brand Experience terhadap Brand Prestige, Brand Trust, Customer Satisfaction, dan Brand Loyalty pada Merek Halal. Studi kasus: Produk Perawatan Pria Merek Kahf = Analysis of Halal Brand Personality and Brand Experience on Brand Prestige, Brand Trust, Customer Satisfaction, and Brand Loyalty on Halal Brand. Study case: Men Personal Care Brand Kahf.

Analisis Pengaruh Pengalaman Merek Terhadap Kesetian Merek Melalui Kepuasan Merek Dan Kepercayaan Merek (Studi Pada Maskapai Penerbangan Lion Air) = Analyze The Influence of Brand Experience Toward Brand Loyalty Through Brand Satisfaction And Brand Trust ( Study of Lion Air Indonesia Airline)

Pengaruh persepsi kepribadian merek terhadap preferensi merek, sikap loyalitas merek, dan perilaku word-of-mouth : studi kasus Restoran Pizza Hut = The effects of brand personality perceptions toward brand preference, attitudinal brand loyalty, and word-of-mouth behavior : case study Pizza Hut Restaurant

Pengaruh brand experience terhadap brand love studi pada merek vaseline = The Effect of brand experience towards brand love study on vaseline brand