Avitasya Febryani Syahrial
Faktor-faktor yang membentuk attitude toward SMS location-based advertising dan dampaknya terhadap purchase intention: studi kasus: Krispy Kreme = Antecedents of attitude toward SMS location-based advertising and their impacts on purchase intention: case study: Krispy Kreme
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi Membership
Fathimah Zahra R.
Pengaruh cognitive responses dalam internet advertising terhadap purchase intention : studi efektivitas banner ADS di Indonesia = Effect of cognitive responses to the internet advertising on purchase intention : study effectiveness of banner ADS in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Faya Rizti Khoiriyah
Pengaruh electronic word of mouth terhadap minat beli produk fashion pada toko online di Instagram = The influence of electronic word of mouth on purchase intention of fashion items in Instagram online shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Gusti Agung Sagung Ratih Dwita Putri
Faktor-faktor yang mempengaruhi keputusan pembelian melalui situs C-to-C E-commerce = Factors influencing purchasing decisions through C to C E-commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Risha Karina
Pengaruh kepribadian konsumen terhadap brand engagement berdasarkan prilakunya di facebook (studi kasus: facebook Fan Page 98,7 Gen Fm) = Impact analysis of personal traits towards brand engagement depends on their behavior on facebook case (study facebook Fan Page Gen Fm)
2016
 UI - Skripsi Membership