Yaumul Rahmi
Pengaruh beauty vlog terhadap persepsi akan kredibilitas narasumber dan niat beli konsumen = The influence of beauty vlog on perceived source credibility and purchase intention
2017
 UI - Tesis Membership
Muhammad Alif Farhan
Pengaruh Celebrity-Product Congruence, Source Credibility, Trust, dan Parasocial Relationship terhadap Intensi Pembelian : Peran Food Influencer = The Influence of Celebrity-Product Congruence, Source Credibility, Trust, and Parasocial Relationships on Purchase Intention: The Role of Food Influencers
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Putri Sofi Yatasya
Analisis pengaruh kredibilitas dan interaksi parasosial oleh Youtube influencer terhadap intensi pembelian produk kecantikan = Analysis of the effect of credibility and parasocial interaction by Youtube influencers on purchase intentions for beauty products
Fakultas Ekonomi dan Bisinis Universitas Indonesia, 2022
 UI - Skripsi Membership
Fatri Fathiyyah Fadilah
Analisis Pengaruh Hubungan Parasocial dan Kredibilitas Beauty Influencer terhadap Kredibilitas Brand dan Repurchase Intention pada Media Platform Instagram = Understanding the Influence of Parasocial Relationship and Beauty Influencer’s Credibility on Repurchase Intention in Media Platform Instagram
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis Membership
Annisa Alifah Umairah
Analisis pengaruh nilai pesan dan kredibilitas social media influencers terhadap kepercayaan, kesadaran merek, dan niat pembelian konsumen muslim akan produk halal = The impact of social media influencers' message value and credibility on muslim consumers' trust, brand awareness, and purchase intention towards halal products.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Skripsi Membership