Consumer Online Purchase Behavior of Local Fashion Clothing Brands: The Indonesian Context = Perilaku Pembelian Online Konsumen Merek Pakaian Fashion Lokal: Konteks Indonesia

Peran Elemen Marketing 4.0, Kepuasan, Intensi Kesetiaan dan Preferensi Merek Religius Konsumen Wanita Muslim Indonesia pada Merek Fashion Muslim Lokal = The Role of Marketing 4.0 Elements, Customer Satisfaction, loyalty Intentions and Religious Brand Preference among Indonesian Muslim Woman Consumers of Local Modest Fashion Brands

Materialisme dan perilaku pembelian fashion clothing konsumen muslim di Indonesia = Materialism and fashion clothing purchase behaviour of muslim consumers in Indonesia

Pengaruh Strategi Co-branding Merek Fesyen Lokal dengan Social Media Influencers dalam Keputusan Pembelian Konsumen = The Influence of Local Fashion Brand Co-Branding Strategy with Social Media Influencers in Consumer Purchasing Decisions

Analisis Faktor Attitude Toward TikTok Fashion Influencer Terhadap Brand Attitude dan Purchase Intention Konsumen pada Brand Fashion Lokal Wanita = Factor Analysis of Attitude Toward TikTok Fashion Influencers Against Brand Attitude and Consumer Purchase Intention on Local Women's Fashion Brands