How Influencer Works? Peran Persepsi Nilai Produk sebagai Mediator antara Kredibilitas Influencer Instagram dan Intensi Membeli = How Influencer Works? The Role of Product Perceived Value as Mediator between Instagram Influencer Credibility and Purchase Intention

Pengaruh self-control sebagai moderator antara kredibilitas influencer instagram dan intensi membeli = The effect of self-control in moderating instagram influencer credibility and purchase intention.

Pengaruh Trait Openness to Experience sebagai Moderator antara Kredibilitas Influencer Instagram dan Intensi Membeli = The Effect of Openness to Experience Trait in Moderating Instagram Influencer Credibility and Purchase Intention

Peran Sikap terhadap Makanan Organik sebagai Mediator antara Efikasi Respons dan Intensi Membeli Makanan Organik. = The Role of Attitude towards Organic Food as Mediator between Response Efficacy and Organic Food Purchase Intention

Pengaruh kredibilitas pendukung “Abel Cantika” terhadap sikap merek, kredibilitas merek, dan minat beli pengikut milenial akun Instagram Make Over = The effect of endorser “Abel Cantika” credibility on brand attitude, brand credibility, and purchase intention of millennial followers on make over Instagram