Pengaruh Strategi Co-branding Merek Fesyen Lokal dengan Social Media Influencers dalam Keputusan Pembelian Konsumen = The Influence of Local Fashion Brand Co-Branding Strategy with Social Media Influencers in Consumer Purchasing Decisions

Analisis Strategi Co-branding UNIQLO dengan Karakter Manga dan Anime dalam UT Collection = Analysis of UNIQLO's Co-branding Strategy with Manga and Anime Characters in UT Collection

Pengaruh Self-Image Congruence, Product Quality dan Image Fit Terhadap Purchase Intention Melalui Mediasi Brand Attachment, Product Category Involvement dan Attitude Terhadap Co-Branding : Studi Generasi Z dan Milenial di Jabodetabek Terhadap Co-Branding = The Influence of Self-Image Congruence, Product Quality and Image Fit on Purchase Intention Through the Mediation of Brand Attachment, Product Category Involvement and Attitudes towards Co-branding: A Study of Generation Z and Millennials in Jabodetabek

Penggunaan Co-Branding sebagai Strategi Pemasaran dalam Meningkatkan Brand Awareness (Studi pada Brand Sepatu Aerostreet) = The use of Co-Branding as a Marketing Strategy to Enhance Brand Awareness (A Study on the Aerostreet Shoe Brand)

Co-branding ingredient vs co-branding simbolik pengaruhnya terhadap strategi pemasaran smartphone = Ingredient co branding vs symbolic co branding their influence on the marketing strategy of smartphone