Miranti Primadhani
Pengaruh electronic word of mouth (e-WOM) terhadap minat beli produk kosmetik Maybelline yang di mediasi oleh citra merek pada forum femaledaily.com di wilayah Jabodetabek = The effect of electronic word of mouth (e-WOM) on purchase intention of Maybelline cosmetic products which in mediation by brand image at femaledaily com forum in greater Jabodetabek region
Fakultas Ilmu Adminstrasi Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Sara Febrilia
Analisis pengaruh electronic word of mouth (e-WOM) terhadap purchase intention: studi pada aplikasi dan situs Zomato Indonesia = The influence of electronic word of mouth (e-WOM) on purchase Intention: study case: Zomato's application and website
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Khalisha Farhanah
Penerapan Viral Marketing sebagai Strategi Pemasaran Digital lagu “Any Song” pada Aplikasi Short Video Sharing TikTok = The Use of Viral Marketing as Digital Marketing Strategy for the Song “Any Song” on the Short Video Sharing Application TikTok
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja
Andriani Yuliasningrum
Analisis pengaruh electronic-word-of-mouth e-wom pada beauty blog terhadap brand image dan purchase intention: studi kasus pada produk kosmetik Etude House = Analysis effect of electronic word of mouth e wom on beauty blog towards brand image and purchase intention: a case study on cosmetic products Etude House
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Raihan Krizia Joshua
Pengaruh electronic word-of-mouth terhadap intention to visit: studi pada eWOM Labuan Bajo di Instagram = The impact of electronic word-of-mouth toward intention to visit: study of Labuan Bajo eWOM on Instagram
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)