Silitonga, Cynthia Permata br
Pengaruh country of origin terhadap consumer purchase intention melalui brand image dan brand evaluation pada target konsumen skincare Laneige di Jakarta = The effect of country of origin towards consumer purchase intention through brand image and brand evaluation on Laneige skincare target consumer in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership
Guntur Prayogo
Pengaruh Sosial Media Green Influencer terhadap Green Purchase Intention: Pendekatan The Extended Theory of Planned Behavior = The Influence of Social Media Green Influencer towards Green Purchase Intention: The Extended Theory of Planned Behavior Approach
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Tesis Membership
Akhmad Ramakarna
Peran moderasi dukungan pemerintah untuk meningkatkan niat membeli terhadap produk hijau: perpanjangan teori perilaku terencana = The moderating role of government support to increase the purchase intention of green products: the extended theory of planned behaviour framework
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi Membership
Rendi Tegar Pratama
Analisis aplikasi theory of planned behavior terhadap perilaku konsumen dalam pembelian produk makanan anjing dan kucing = Analysis of the theory of planned behavior in determining consumer behavior in purchase of dog and cat food products
Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis Membership
Nadiah Kusuma Ariastuti
Analisis Pengaruh Electronic Word Of Mouth (eWOM), Environmental Concern dan Health Concern, Terhadap Pembelian Produk Perawatan Kulit Ramah Lingkungan (Perluasan Theory of Planned Behavior) = Analysis the Impact of Electronic Word of Mouth (eWOM), Environmental Concern, and Health Concern on the Purchase of Eco-Friendly Skincare Products (An Extension of the Theory of Planned of Behavior)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2025
 UI - Tesis Membership