Pergeseran Kesan Terhadap Luxury Brand di Media Sosial Pada Produk Kecantikan (Studi pada Dior Beauty Indonesia) = Impression Shifting of Luxury Brands on Social Media of Beauty Products (Case Study on Dior Beauty Indonesia)

Analisis perbandingan pengaruh attitude functions terhadap purchase intention merek mewah pada kelompok usia late adolescents dan young adults. Studi kasus: Jabodetabek = Comparison analysis on the impact of attitude functions towards luxury brands purchase intention among late adolescents and young adults. Case study: Jabodetabek

Penggunaan Inclusive Marketing pada Konten Media Sosial Merek Kecantikan Lokal (Studi Kasus pada Instagram Secondate) = Use of Inclusive Marketing in Local Beauty Brand Social Media Content (Case Study on Secondate's Instagram)

Penerapan theory of planned behavior dan religiusitas dalam perilaku pembelian produk fashion mewah kategori affordable = Applying the theory of planned behavior and religiosity in affordable luxury fashion products purchase behavior

Analisis pengaruh customer engagement dalam bentuk self expressive brand terhadap brand love dan brand advocacy (Studi kasus: Facebook Dove Indonesia) = Analysis of influence of customer engagement in the form of self expressive brand towards brand love and brand advocacy (Case study: Facebook Dove Indonesia)