Naziha Adzkiya
Pengaruh Iklan Personal terhadap Pembelian Impulsif pada Konsumen Wahha Dress, dengan Motivasi Utilitarian Dan Motivasi Hedonis Sebagai Variabel Mediasi = Impact of personalized ads towards impulsive buying on wahha dress consumers, with utilitarian motivation and hedonic motivation as mediation variables.
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Naziha Adzkiya
Pengaruh Iklan Personal terhadap Pembelian Impulsif pada Konsumen Wahha Dress, dengan Motivasi Utilitarian Dan Motivasi Hedonis Sebagai Variabel Mediasi = Impact of personalized ads towards impulsive buying on wahha dress consumers, with utilitarian motivation and hedonic motivation as mediation variables.
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Rineta Mahacitra
Pengaruh Scarcity Marketing terhadap Pembelian Impulsif Merchandise Photocard K-Pop = The Influence of Scarcity Marketing Towards Impulsive Buying of K-Pop Photocard
Fakultas Psikologi Universitas Indonesia, 2024
 UI - Skripsi Membership
Muhammad Fikri Herwasto
Analisis pengaruh rekomendasi produk terhadap impulsive buying: studi kasus pada media sosial instagram ibu millenials = Analysis the effect of product recommendations on impulsive buying: case study on social media instagram millenials mom
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Intan Mutia Zahira
Pengaruh In-Store Environment terhadap Impulsive Buying Tendency (Studi Pada Konsumen Watsons) = The Effect of In-Store Environment towards Impulsive Buying Tendency (Study of Watsons’s Consumer)
Fakultas Ilmu Administrasi Universitas Indonesia, 2018
 UI - Skripsi Membership