Pengaruh motivasi belanja utilitarian dan motivasi belanja hedonic terhadap purchase intention pada konsumen belanja online = The influence of utilitarian and hedonic shopping motivations on purchase intention among online shopping consumer

Analisis pengaruh hedonic shopping traits dan indulgence pada fenomena self-gifting terhadap post-purchase regret = The role of hedonic shopping traits and indulgence on self-gifting behavior towards post-purchase regret

Analisis pengaruh functional performance usefulness hedonic performance enjoyment product risk dan internet usage terhadap online purchase intensity pada early adopters dan late adopters = The effect of functional performance usefulness hedonic performance enjoyment product risk and internet usage towards online purchase intensity on early adopters and late adopters / Anas Wicaksono

Analisis pengaruh e-shoppingvalue dan transaction cost terhadap repurchase intention belanja online (studi kasus lazada.co.id) = The effect of e-shopping value and transaction cost towards repurchase intention in online shopping (case study lazada.co.id)

Pengaruh approach dan avoidance motivation terhadap nilai belanja hedonis = The effect of approach and avoidance motivation towards hedonic shopping value