Analisis Dampak Kustomisasi Augmented Reality pada Aplikasi M-Commerce terhadap Purchase Intention dengan Menggunakan Teori Task-Technology Fit = Analysis of the Impact of AR Customization on M-Commerce Application on Purchase Intention by Using Task-Technology Fit Theory

Pengaruh gamification pada loyalty program terhadap attitude towards loyalty program dan behavioral intention pada aplikasi m-commerce = The effect of gamification on loyalty program towards attitude towards loyalty program and behavioural intention on m-commerce

Peran Perceived Value Konsumen dalam Memprediksi Intensi Membeli Susu Cair di Indonesia = The Role of Consumers Perceived Value in Predicting Purchase Intention for Liquid Milk in Indonesia.

Analisis hubungan service quality perceived value, customer satisfaction, dan post-purchase intention pada layanan mobile value-added service (M-Vas) di Jabodetabek = Relationship analysis amongst service quality perceived value, customer satisfaction, and post purchase intention in mobile value-added service (M-Vas) in Jabodetabek

The drivers of in-app purchase intention in free-to-play mobile games: the role of perceived value and loyalty = Pengaruh perceived value dan loyalty terhadap in-app purchase intention pada free-to-play mobile game