Pengaruh Hedonic Value dan Utilitarian Value terhadap Customer Satisfaction dan Customer Loyalty pada Pengguna Layanan Pemesanan Penginapan Traveloka untuk Generasi Z = Pengaruh Hedonic Value dan Utilitarian Value terhadap Customer Satisfaction dan Customer Loyalty pada Pengguna Layanan Pemesanan Penginapan Traveloka untuk Generasi Z

Pengaruh Customer Perceived Value dan Competitive Advantage Terhadap Customer Loyalty Melalui Peran Trust sebagai Mediasi (Studi Pada Generasi Z Pengguna Brand Skintific) = The Influence of Customer Perceived Value and Competitive Advantage on Customer Loyalty Through The Mediating Role of Trust: A Study on Generation Z Users of The Skintific Brand

Analisis pengaruh hedonic value dan utilitarian value terhadap kepuasan konsumen, dan behavioral intentions, pada industri fast-casual Restaurant: studi pada Restoran Social House = Analysis of hedonic, and utilitarian values on customer satisfaction and behavioral Intentions, in the fast-casual restaurant industry: case of social house customer

Pengaruh pengalaman gamification marketing activities terhadap brand loyalty, positive word of mouth, dan resistance to negative information melalui utilitarian value, hedonic value, satisfaction, dan brand love: studi pada pengguna Tokopedia Games = The effect of the experience of gamification marketing activities on brand loyalty, positive word of mouth and resistance to negative information through Utilitarian Value, Hedonic Value, satisfaction, and brand love: study of Tokopedia Games users

Pengaruh Mobile Shopping Service Quality dan Customer Satisfaction terhadap Customer Loyalty pada Pengguna Traveloka Eats Delivery di DKI Jakarta = The Effect of Mobile Shopping Service Quality and Customer Satisfaction on Customer Loyalty on Traveloka Eats Delivery Users in DKI Jakarta