Winayaka Ruhur Sandhya Pamungkas
Rancangan dan Analisis Pengaruh Gamifikasi terhadap Keterlibatan dan Penerimaan Pengguna pada Aplikasi Mobile Health = Design and Analyze The Effect of Gamification for User Engagement and User Acceptance on Mobile Health Application
Fakultas Ilmu Komputer Universita Indonesia, 2020
 UI - Tesis Membership
Adhwa Rana Sausan
Perancangan Strategi Mobile Marketing dengan Gamifikasi berdasarkan Pengaruh Gamifikasi terhadap Customer Engagement dan Loyalitas Pelanggan = Mobile Marketing Strategy Design with Gamification based on the Effect of Gamification on Customer Engagement and Customer Loyalty
Fakultas Teknik Universitas Indonesia, 2021
 UI - Skripsi Membership
I Gede Mahatma Yuda Bakti
Pengaruh label kualitas terhadap persepsi kualitas produk dan niat membeli : peran brand familiarity dan keterlibatan produk = The Effect of quality label towards perceived product quality and purchase intention the role of brand familiarity and product involvement
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Shera Amalia Humaira
Pengaruh Gamification terhadap Intention of Engagement towards Gamification dan Brand Attitude (Studi pada Wearable Fitness Technology) = The Effect of Gamification on Intention of Engagement towards Gamification and Brand Attitude (Study towards Wearable Fitness Technology)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Eunike Karen
Strategi Pemasaran Gamifikasi untuk Meningkatkan Keterlibatan Konsumen (Studi Kasus Brand Campina) = Gamification Marketing Strategy to Intensify Consumer Engagement (Case Study Campina Brand)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2021
 UI - Makalah dan Kertas Kerja