Analisis Implementasi Transmedia Storytelling dalam Pemasaran Musik K-Pop: Studi pada Boy Group EXO = Transmedia Storytelling Implementation Analysis in K-Pop Music Marketing: A Study on Boy Group EXO

Photocard eksklusif : relasi antara penggemar, idol, dan brand dalam budaya koleksi penggemar K-Pop = Exclusive photocard : relationships between fans, idols, and brands in K-Pop fan collection culture

Makna simbolis merchandise K-Pop sebagai wujud imaji kedekatan antara penggemar dan idola (studi kasus: iKONIC) = The Symbolic meaning of K-Pop merchandise as an image of closeness between fans and idols (case study: IKONIC)

Praktik Fan Project pada komunitas penggemar K-Pop di Twitter sebagai bentuk Free-Fan Labor = Fan Project practices on the K-Pop Fan Community on Twitter as a form of Free-Fan Labor

Hiperrealitas K-Pop: eksploitasi dalam relasi fandom dengan idola melalui Konten Digital dan Merchandise : studi kasus NCT dan NCTzen = K-Pop Hyperreality: exploitation in fandom relationships with idols through Digital Content and Merchandise : case study NCT and NCTzen