Analisis pengaruh live-streamers interaction, professionalism, price discount dan E-WOM terhadap purchase intention dengan peran mediasi consumer trust pada live streaming shopping dalam social commerce platform = Analysis the effect of live-streamers interaction, professionalism, price discount and E-WOM on purchase intention with the mediation role of consumer trust in live streaming shopping in social commerce platforms

Antecedents Of Customer Engagement And Purchase Intention Of Food And Beverage Products On Live Streaming Commerce = Anteseden Keterlibatan Pelanggan Dan Niat Pembelian Produk Makanan Dan Minuman Di Live Streaming Commerce

Pengaruh Perceived Value Terhadap Continuous Purchase Intention Konsumen Pada Live Streaming E-Commerce-Peran Mediasi Consumer Trust Pada Streamer = The Influence Of Perceived Value on Continuous Purchase Intention of Consumers In Live Streaming E-Commerce-The Mediating Role of Consumer Trust in Streamers

Analisis Pengaruh Live Streaming terhadap Purchase Intention Wanita di Jabodetabek pada Produk Kosmetik di Social Commerce TikTok = Analysis of The Influence of Live Streaming on Female Purchase Intention Towards Cosmetic Products in TikTok Social Commerce

Pengaruh Karakteristik Interaksi Sosial terhadap Pembelian Impulsif pada Live Streaming Commerce = The Influence of Social Interaction Characteristics on Impulsive Purchase in Live Streaming Commerce