Strategi Marketing Public Relations (MPR) sebagai upaya meningkatkan brand awareness (analisis peluncuran produk Magnum Red Velvet oleh PT Unilever Indonesia = Marketing Public Relations (MPR) strategies as a means to increase public awareness analysis of Magnum Red Velvet product launching by PT Unilever Indonesia

Brand Media Strategy, 2nd Edition : Integrated Communications Planning in the Digital Era

Strategies and tactics

Hubungan electronic Word-of-Mouth (e-WOM) di social media, brand image, dan keputusan pembelian (studi pada restoran Sumoboo) = The relationship of electronic Word of Mouth (e-WOM) in social media, brand image, purchase decision (study at Sumoboo restaurant)

Strategi Pengelolaan Media Sosial Instagram Perpustakaan Jakarta Dalam Membangun Branding Perpustakaan Di Era Digital = Jakarta Library Instagram Social Media Management Strategy in Building Library Branding in the Digital Era