Payne, Andrian
The Essence of services marketing pemasaran jasa=Ten essence of service marketing/ Adrian Payne; penerjemah Fandy Tjiptono
Andi, 1993
Buku Teks
The role,meaning and importance of context in marketing research Fandy Tjiptono, dadi Adriana
Artikel Jurnal
Lovelock, Christopher H.
Pemasaran jasa manusia teknologi strategi perspektif indonesia = Services marketing
Erlangga, 2011
Buku Teks
Aresdi Mahdi Asyathry
Analisis Strategi Pemasaran Jasa Pada Agen JNE = Analysis of Marketing Strategy Services On JNE’s Agent
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
UI - Tesis (Membership)
Rewoldt, Stewart H.,
Strategi promosi pemasaran=Introduction to marketing management/Stewart H.Rewoldt.; penerjemah A. Hasymi
Rineka Cipta, 1973
Buku Teks