Hermawan Kartajaya, 1947-
Aa Gym: A spiritual marketer
MarkPlus, 2006
 Buku Teks
Ayu Kartika Sari
Kekuatan kultural dan sosial dalam mengupayakan eksistensi bisnis media dakwah: studi keberlangsungan bisnis manajemen qolbu (MQ) pasca degradasi reputasi AA Gym = The cultural and social strength in promoting presence of media propagation business : study of survival in management qolbu (MQ) post degradation AA Gym's reputation
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi Open
Afgiansyah
Upaya Media Memanfaatkan Popularitas Tokoh Agama dalam Pengemasan Program Talk Show (Analisis Wacana Kritis pada Program "Ada Aa Gym" Versi Politik Periode 8 Maret - 27 September di RCTI) = The Media's Efforts in Using Popularity of Religious Figure for Packaging a Talk Show (Critical Discourse Analysis in a TV Show "Ada Aa Gym" [Political Version] Session 8 March — 27 September 2004 in RCTI)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2005
 UI - Skripsi Membership
Apa kabar
 Buku Teks
The mind gym : wake up your mind.
Time Warner, 2005
 Buku Teks