Kus Ikhsanto
Pengaruh event sponsorship dan publicity terhadap corporate image = The influence of event sponsorship and publicity towards corporate image
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Tesis Membership
Hutabarat, Penny
The influence of sponsor-event congruence in sponsorship of music festivals
Universitas Indonesia, 2014
 Artikel Jurnal
Restu Sulistyorini
Analisis pengaruh unsur-unsur efektivitas sponsorship pada jersey Tim Liga Super Indonesia (Suatu telaah sponsorship pada jersey Tim Persib) = Analysis of team jersey sponsorship effectiveness elements on indonesian super league
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Retno Artsanti
Audit strategi sponsorship JAPFA Classic International Tournament 2000
2000
 UI - Tesis Membership
Hutagalung, Mangara Paul A.
Analisis peran sponsorship exposure dan activity involvement dalam pengaruh sponsorship terhadap brand image : studi kasus Clear terhadap Java Jazz festival 2014 = Sponsorship effects on brand image the role of exposure and activity involvement : case study Clear sponsorship at Java Jazz festival 2014
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership