Analisis pengaruh citra toko (store image) terhadap ekuitas merek toko (store brand equity) pada produk elektronik Carrefour bermerek Bluesky : studi kasus konsumen Carrefour yang berdomisili di wilayah Jakarta = Analysis of the store image influence towards the store brand equity for bluesky branded electronic product of carrefour : case study the Carrefour consumer domicilied in Jakarta

Analisis mengenai ekuitas merek fiber semen harflex PT Bakrie Building Industry (BBI)

Analisis peran iklan dan promosi penjualan dalam penciptaan ekuitas merek = Examining the role of advertising and sales promotions in brand equity creation

Analisis elemen ekuitas merek sepeda motor honda di kalangan konsumennya (studi kasus di lima wilayah DKI Jakarta)

Pengembangan model dinamis ekuitas merek sebagai media evaluasi strategi branding 6P : studi kasus produk FMCG = System dynamic model of brand equity to evaluate 6P branding strategy : study case of Fast Moving Consumer Goods Product