Analisis asosiasi merek dan keputusan pembelian konsumen iphone studi pada mahasiswa fisip ui = Analysis of brand association and purchase decision of iphone consumers study of fisip ui's student

Celebrities social media endorsement its influence towards purchase decision and brand favourability of indonesian fashion brands = Dukungan media sosial selebriti: pengaruhnya terhadap keputusan pembelian dan kesukaan merek fashion indonesia

Pengaruh influencer dalam meningkatkan brand awareness dan keputusan pembelian konsumen (studi kasus: fashion blogger Diana Rikasari dan brand up Shoes) = The effect of influencer to increase brand awareness and consumer purchase decision (case study : fashion blogger Diana Rikasari and brand up Shoes)

Pengaruh Implementasi Praktik Sustainability terhadap Persepsi Merek Barang dan Keputusan Pembelian pada Generasi Y Dan Z = Impact of Sustainability Practice Implementation towards Luxury Brand Perception and Purchase Decision on Generation Y and Z

Pengaruh bentuk asosiasi merek (barnd association) terhadap respon konsumen setelah pembelian (studi pada Notebook Toshiba dikalangan Mahsiswa FISIP UI)