Ira Agustiana Halim
Strategi Integrated Social Media Network Game: penggunaan Advergame dalam membentuk Customer Brand Engagement
2012
 UI - Tesis (Open)
Swayne, Linda E.
Cases in strategic marketing
Prentice-Hall International, 1989
 Buku Teks
Cravens, David W.
Strategic marketing management cases
McGraw-Hill Irwin, 2002
 Buku Teks
Kerin, Roger A.
Strategic marketing problems : cases and comments
Pearson, 2013
 Buku Teks
The international symmposium Shoutheast Asia : global area studies for the 21st century Kyoto International Community House
Center for Southeast Asian Studies Kyoto University , 1997
 Buku Teks