Uhl, Kenneth P.
Marketing research : information systems and decision making
John Wiley & Sons, 1969
 Buku Teks
Principles of marketing research / edited, Richard P. Bagozzi
Blackwell Business, 1996
 Buku Teks
Advanced methods of marketing research/Edited by Richard P. Bagozzi
Cambridge Blackwell 1995, Yogyakarta:
 Buku Teks
Motivation and market behavior
edited by Robert Ferber and Hugh G. Wales
Richard D. Irwin, 1958
 Buku Teks
Anya Safira
Pengaruh faktor sosial, kepribadian, dan demografi terhadap sikap serta intensi pembelian batik printing = The effects of social, personality, and demographic factors on attitude towards counterfeiting and purchase intention of batik printing
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership