Sulthan Rafif Athallah
Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek = Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek
Fakultas Ilmu Adminstrasi Universitas Indonesia , 2021
 UI - Skripsi (Membership)
Farida Indriani
Studi mengenai brand transgression dan brand relationship closeness serta implikasinya pada brand behavioral intention = The study of brand transgression and brand relationship closeness its impact toward brand behavioral intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Disertasi (Membership)
Rizki Septiawan
Pengaruh brand evaluation, satisfaction, brand trust terhadap brand loyalty dengan brand relationship sebagai variabel mediasi pada konsumen milenial smartphone Jabodetabek = Brand evaluation satisfaction brand trust as predictor of brand loyalty with brand relationship as mediator on millenials smartphone consumers on Jabodetabek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Zafira Fiona Islami
The Effect of Brand Experiences Towards Brand Loyalty Mediated by Perceived Quality, Brand Love, and Brand Trust: A Study on Sejauh Mata Memandang = Pengaruh Brand Experiences terhadap Brand Loyalty yang Dimediasi oleh Perceived Quality, Brand Love, dan Brand Trust: Studi pada Sejauh Mata Memandang
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2022
 UI - Skripsi (Membership)
Yan Ananto Hutomo Putro
Pengaruh Brand Personality Terhadap Trust in the Brand, Attachment to the Brand, dan Commitment to the Brand Pada Merek Toyota Avanza = Effect of Brand Personality to Trust in the Brand, Attachement to the Brand, and Commitment to the Brand for Toyota Avanza Brand
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis (Membership)