Bana Satria Purwanto
Pengaruh Brand Experience, Brand Personality, Brand Prestige terhadap Brand Loyalty melalui Brand Trust dan Customer Satisfaction (Studi pada Pengguna Sepeda Motor Honda CBR150R di Jakarta) = The Effect of Brand Experience, Brand Personality, Brand Prestige on Brand Loyalty through Brand Trust and Customer Satisfaction (Studies on Honda CBR150R Motorcycle Users in Jakarta)
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Nindya Kinanti
Pengaruh Perceived Brand Value terhadap Brand Loyalty pada Sustainable Brand dan Conventional Brand = The Influence of Perceived Brand Value on Brand Loyalty for Sustainable and Conventional Brand.
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2020
 UI - Tesis (Membership)
Ofalyn Octarya Sitepu
Pengaruh psychological sense of brand community terhadap brand commitment dan brand loyalty dengan pendekatan social identity theory = The effect of psychological sense of brand community on brand commitment and brand loyalty with social identity theory approach
2020
 UI - Tesis (Membership)
Situmorang, Susanto Berlin Manarua
Peran dari customer brand engagement terhadap brand loyalty dalam penggunaan virtual hotel operator = The Role of customer brand engagement on brand loyalty in the usage of virtual hotel operator
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis (Membership)
Nadia Izzati
Pengaruh Emotional Branding terhadap Brand Loyalty (Studi pada Marketing Campaign Dove di Media Sosial Youtube) = The Impact of Emotional Branding on Brand Loyalty (Study on Dove Marketing Campaign on Social Media Youtube)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)